This first sentence should be a warm welcome. Tell them your name and a little bit of who you are - not JUST what you sell. Be YOU. Don’t be prim & proper because you were told that’s what a “professional business” does. Screw that. Write this section as if you’re talking with a bff over coffee. Leave em hangin’ with a question or an invitation to learn more about you.

my name is lindsey roman

oh hey there

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everything
we could have
ever wanted